Monday, November 28, 2011

Gentlemen, Start Your Savings!

This is an offer from D.W. Lift Sales that big-rig truckers probably don’t want to skip town on.

It goes back to 2008, when President Bush signed H.R. 5140, otherwise known as the “Economic Stimulus Act of 2008.” By way of this Act, IRS Section 179 deduction limits increased from $125,000 to $250,000. And the money’s just been going up ever since. The latest and 5th version of this is H.R. 4853, the “Tax Relief Act of 2010.” It goes above and beyond the old 2008 legislation, raising the limits of Section 179 limits to $500,000 and – get this – lets a business take a tax depreciation deduction equal to 100% of the cost of the new equipment. The increased Section 179 limit’s been extended through tax years beginning on or before December 31, 2011. The 100% depreciation deduction is available on new equipment purchased before December 31, 2011. That includes computers. That includes machinery. That means office furniture (if you’re into that kind of thing). But most importantly for you and for D.W. Lift Sales that means depreciation on business vehicles that have a gross weight of over 6,000 pounds.

Need a modification on your truck? No problem, as long as the modifications come with the complete purchase price. Need an extended warranty with that Peterbilt or Freightliner? You bet, so long as they’re included in the total purchase price of the vehicle.

At D.W. Lift Sales we sell brand-new Peterbilts and Freightliners to those hardy souls who keep America up to speed and delivering on time. And being in this business for as long as we’ve been in it, we get just how big an investment a freight truck is for almost anybody. So in all honesty, you should probably go ahead and consult a tax advisor before making the big trip down to our shop.

That being said, the deadline reads clearly, “December 31, 2011.” That means it’s down to the wire, no fine print about it. Don’t wait for the New Year’s Ball to drop on this one. It’s time you started 2012 with a new engines – and massive savings.

Monday, November 14, 2011

The History of D.W. Lift Sales


We got our engines ignited back in 1972, when Woodrow and Richard Wilson – two generations from the same Columbus, Ohio family – decided to team up and form a supply company that would serve as a be-all, end-all “one-stop shop” for customers interested in purchasing hauling and heavy lifting equipment. In a state like Ohio, where factories are as much part of our landscape as church-steeples and flagpoles, these two men realized just what kind of an impact their trucks, trailers, and forklifts could potentially make.

With ignition soon came the spark. With industrial-strength persistence and groundbreaking innovation (it sure didn’t hurt that Woodrow invented and trademarked the Piggyback forklift in 1978), their business boomed. By 1981, Richard Wilson’s own son, Doug, was working full-time shifts on his father’s watch and gearing up to follow in the family footsteps. 

By October of 1996, Doug named our growing company D.W. Lift Sales, Inc., and steadily transformed our already sizable business into what is now inarguably the largest combination delivery equipment packager of its kind in the United States. Today, we run a business founded both on family tradition and forward-looking innovation. We proudly specialize in selling and supplying Freightliner, International, Peterbilt, Volvo, and Mack trucks; Fruehauf, Great Dane, and Fontaine flatbed trailers; and Princeton and Moffett forklifts. Being part-owners in Wilson Turf & Landscape, we also supply many customers in the sod, turf, lumber, and construction industries. Our equipment has done big things across Ohio and throughout America as a whole. At the top of our game in 2011, we look forward to the long-haul in keeping our company a leading name for supplying America with the vehicles that make it move.